Local television
Take your local TV station online, on a channel of its own
The live stream, the shows on replay and fifteen years of archive together.
A local TV station can bring its live stream, replays and archive online on a Videas channel at its own address, open to all without an account. The Live page hosts the player of the station's own broadcasting tool, each show has its category, and the archive is searchable in Mediasbox by broadcast date, show, town and rights.
“Vélanne TV” is the television station of a rural area of 120,000 people, invented for this walkthrough. Lucie Marchal runs it, Thomas Berthier the newsroom, Nadia Ferrand distribution, Julien Roche the edit.
Programmes scattered everywhere except at home
The live stream goes out one way, the replays live on a consumer platform that puts its own recommendations at the end of every report, and the station’s site ages while nobody has time for it.
Fifteen years of programmes sleep on hard drives. Finding a piece about one town’s Christmas market takes an afternoon, when somebody remembers the year.
A channel where the programmes are finally at home
Everything moves to the station’s channel, at its own address and in its colours: a category per show with its banner and episodes, the bulletin subtitled by Scribe, and a Live page that hosts the player of the station’s own broadcasting tool.
The next show announces itself in advance, artwork and summary included, then publishes at the hour set. For a viewer the rest is simple: they watch in a browser, or send the show to the television in the living room.
Broadcasting at partners, with your own advertisers
The player sits on the local newspaper’s site and the tourist office’s, and only there: the domains are a list, and a stray embed does not start. That is where the local advertisers’ spots run, from the station’s own ad server, never on the channel and never in the live stream.
The archive lives in the media library with fields the station chose: broadcast date, show, town, contributors, rights. A piece comes back in seconds, and you know before re-airing it whether you may. Télégohelle did exactly that with twenty terabytes.
How it works, step by step
The channel
At the station's address and in its colours, open to all without an account. The day's bulletin featured, the shows in their own categories, and a page the team lays out by hand.
The live stream
The Live badge Nadia switches on, the player of the station's own broadcasting tool and its chat. Underneath, the latest replays: whoever arrives after the end still finds something to watch.
A show
Every programme has its category, its banner and its episodes. The viewer follows an appointment, not a list of videos in upload order.
Coming up
A scheduled show appears in advance, with its date and artwork, and publishes itself at the hour set. The appointment is made without anyone having to be there on the day.
The subtitled bulletin
Scribe transcribes, the team proofreads. The subtitles serve deaf and hard-of-hearing viewers, and everyone watching without sound in a waiting room.
The station's own ad server
The VAST address of its own sales house, and the domains it excludes. Videas sells no inventory: the local advertisers stay the station's.
Before the video
The advert runs ahead of videos embedded at partners, never on the channel itself and never in the live stream. The audience the station brings elsewhere is what earns it money.
At the partners
The player on the newspaper's site and on the tourist office's, the only two domains allowed. Copied anywhere else, it does not start.
The archive
Fifteen years of programmes, with broadcast date, show, town, contributors and rights. One search, filtered on cleared rights: three seconds instead of an afternoon of hard drives.
The audience
What gets watched, for how long, on which device. For a station courting advertisers, this is the only thing that replaces a claimed audience.
Local stations that have done it
Vélanne TV is invented; these two channels are not: a local web TV rebuilt without moving its catalog, and a regional station that brought its archives home.
Communauté urbaine de Dunkerque
Rebuilding a local TV's web channel without moving its catalog — Communauté urbaine de Dunkerque
The provider running Corsaire TV, the Dunkirk area's local web TV, shut down. The Communauté …
Télépaese
Keeping every archive and launching its own online TV — Télépaese
Télépaese, a Corsican local TV channel, left the Via network to become independent just as …
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Frequently asked questions
How does a local television station build its own channel?
It is a Videas channel at the station's address and in its colours, open to everyone without an account. Each show gets its own category, its banner and its episodes, newest first, and the team lays out the home page itself.
Can you run a live stream on your own channel?
The Live page hosts the player of your usual broadcasting tool and its chat, with a Live badge the team switches on and off. Videas does not receive the feed: it hosts the page and, underneath, the latest replays. The replay of a live show is uploaded afterwards like any other video.
How do you announce a show before it airs?
By scheduling it: it appears in advance with its date, its artwork and its summary, without a player, then publishes itself at the hour you set. A standing appointment, with nothing to do on the day.
How do you subtitle a daily news bulletin?
Scribe transcribes each episode, the team proofreads, and the subtitles appear in the player. That is what opens the bulletin to deaf and hard-of-hearing viewers, and to everyone watching with the sound off. Subtitles can also be burned into the image for social media.
Can you run advertising before your own videos?
Yes, before videos embedded on other sites, from your own ad server: you enter its VAST address, for the whole organisation, one workspace or a single video, and exclude whichever domains you choose. Videas sells no inventory: your advertisers stay yours.
Can your videos be embedded on a partner's site?
Yes, and you pick the allowed domains: the player only starts on sites from the list, and stays black if it is copied elsewhere. A whole playlist embeds the same way, a seasonal selection on a tourist office site for instance.
How do you find one show in fifteen years of archive?
Through the media library's search and filters, on fields you define: broadcast date, programme, town, contributors, rights. A frequent search can be saved. The search covers titles, descriptions and those fields, not the words spoken in the videos.
How do you keep track of broadcast rights on an archive?
Through a field you read and filter on: cleared for broadcast, internal use, rights to check. Nothing unpublishes itself when a right lapses: the team pulls a replay when its rights end.
Can viewers watch on their television set?
Yes, through Chromecast or AirPlay from the player. The channel is watched in a browser, on computers, phones and tablets: there is no mobile app and no connected-TV app.
What do a channel's statistics tell you?
Plays, watch time, countries, devices, traffic sources and the most-watched content, exportable to a spreadsheet. The live stream itself is not measured by Videas, since its feed does not pass through it.
Going further
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