6 Wistia alternatives, and what each one really includes
Videas, SproutVideo, Vidyard, Gumlet, Vimeo and YouTube: what each one gives you at its entry price, what it keeps for the tier above, and where your videos live.
Wistia costs $79 a month on its Business plan with annual billing, plus $25 per extra seat, and $329 a month for attribution in HubSpot or Marketo; SSO and playback protection come with Enterprise, on quote. Videas bills by usage, €0.20 per stored hour and €0.02 per GB delivered, with channels, domain restriction, heatmaps and AI captioning included from the first euro.
Six platforms, and what each one keeps for the tier above
Ranked by proximity, from the one doing Wistia’s own job to the one aimed at an entirely different use: what is included, what waits for a higher plan, and where the videos are hosted. Wistia, at $79 a month, puts CRM attribution at $329 and SSO on quote.
Our platform
Videas
Business video hosting, all of it: a media library with folders, channels, heatmap analytics and AI captioning, billed by usage.
Best for: marketing, internal communication and training teams that want channels, domain restriction and heatmaps without waiting for a higher plan, with a cookie-free player and AI captioning in more than 100 languages in the same place.
Where it falls short: no native HubSpot integration, the hand-off goes through the API and webhooks; and no personalized video messaging or AI avatars for sales outreach.
Private business video hosting: protected links, expiry, domain restriction and channels, on a published four-tier grid.
Best for: teams sharing video with their customers or their staff who want passwords and domain restriction without talking to a salesperson.
Where it falls short: $12 to $195 a month depending on the tier, at annual rates; dynamic watermarks and signed embed codes start at $72, viewer SSO and IP or country restriction only on the Forest plan at $195; storage, delivery and seats are all counted per tier, and no European hosting region is advertised.
B2B video’s other platform: personalized viewing pages, engagement tracking and hand-off into Salesforce or HubSpot.
Best for: marketing and sales leaders who want every play tied to a pipeline opportunity, and who live in their CRM all day.
Where it falls short: $59 per seat per month billed yearly, $89 month to month; the free plan stops at five videos a month; captions belong to the Teams plan and SSO to Enterprise, both on quote; and the hosting region is not advertised. It is an outreach tool, not a company media library.
The closest like-for-like swap with a published grid: folders and playlists, a branded player, engagement heatmaps and AI captions, from $6 a month.
Best for: teams that want Wistia’s job done on a price they can read, with the folders Wistia has never had, drop-off points, signed URLs, geo-blocking and licensed Widevine and FairPlay DRM, with no enterprise conversation.
Where it falls short: every tier is capped in storage minutes, 60 free, 1,000 at $6 a month billed yearly, 3,000 at $19 and 15,000 at $99, so a library that keeps growing still moves you up a plan; there is no built-in monetization to sell access to a catalog; and the company is incorporated in Singapore and run from Bengaluru, with EU customers’ data processed in Frankfurt rather than on infrastructure of its own.
Vimeo
The generalist everyone knows: a polished player, channels, live and monetization, on a tiered grid.
Best for: teams that want an elegant player and a platform their agencies already know how to use, with nothing to explain.
Where it falls short: video count and bandwidth are capped per tier, and going over means moving up a plan; data is hosted in the United States, the player drops third-party cookies, and the bill climbs quickly with the audience.
Free hosting on the biggest video site in the world, paid for in advertising and in suggested videos around yours.
Best for: teams chasing reach and search visibility first, who accept that the video lives on YouTube rather than on a site of their own.
Where it falls short: ads run before your videos, suggested videos take your viewers elsewhere when playback ends, you control nothing in the player, third-party cookies land in your consent banner, there is no password and no domain restriction, and a channel can be suspended without notice.
A library that keeps growing, videos to restrict to your own domains, and analytics that don’t depend on a tier.
SproutVideo
A few dozen private videos, a fixed monthly budget, and no European hosting requirement.
Vidyard
Plays to tie back to opportunities, and a CRM to feed.
Gumlet
The same job as Wistia on a published grid, folders included, and no need to sell access.
Vimeo
A polished player, a handful of videos, and nobody to train.
YouTube
Reach to go and win, and no video to keep for your customers or your staff.
Company video, at group scale
Yoplait connects 1,500 employees across France and Canada, Crédit Agricole gathers tens of thousands of people for its CEO’s weekly live: two media libraries run on Videas.
The free plan gives 25 GB of storage, one seat and 200 GB of delivery. The Business plan is listed at $79 a month with annual billing, for 250 GB of storage, three seats and 1 TB of delivery, then $25 per extra seat. Business + Signals moves to $329 a month for attribution in HubSpot, Marketo and Pardot. Enterprise, on quote, opens 1 TB and up, SSO and playback protection. Prices taken from its website in November 2026.
What does Wistia keep for a higher plan?
Collections, channels and playlists, heatmap analytics, A/B testing and removing Wistia branding all need at least the Business plan. Attribution in your CRM belongs to Business + Signals, at $329 a month. SSO and domain-restricted playback are only advertised on Enterprise, on quote. With Videas, those features are included from the first euro: there is no tier to unlock, only what you actually consume.
Which one doesn’t charge per seat?
Videas bills by usage, without counting your team’s accounts. SproutVideo and Vimeo sell tiers with a number of seats included, and adding one means moving up a plan. Gumlet prices its tiers on stored minutes rather than on people. Vidyard charges per seat, $59 per person per month at annual rates. YouTube charges nothing, and gets paid in advertising. Wistia adds $25 per seat beyond the three on its Business plan.
Which alternative hosts videos in the EU?
Videas, on infrastructure we run ourselves, with no transfer outside the European Union and no advertising cookie in the player. Gumlet is the only other one to answer the question: it processes EU customers’ data in Frankfurt, though the company is incorporated in Singapore and run from Bengaluru, and the infrastructure is not its own. Wistia, SproutVideo, Vidyard, Vimeo and YouTube are US vendors, and none advertises a European hosting region on its product pages. If your consent banner and your GDPR record matter, that is the criterion that settles it, and the YouTube player drops third-party cookies on top.
Can a library already published on Wistia be moved over?
Yes. You pull your files from your Wistia account, our team takes them over for free, titles, descriptions and captions included, and hands you a mapping table from every old embed code to its new one. You then arrange the catalog in the media library, in folders and subfolders, which Wistia does not offer.
Which one handles a library that keeps growing?
That is the first wall you hit with Wistia: no folders and no subfolders, so a flat list as soon as you pass a few dozen videos. Videas files them in folders, subfolders and tags, with search by keyword and by format, and several colleagues working in it without stepping on each other. Gumlet has folders and playlists too, which is exactly why it reads as the like-for-like swap, but its tiers cap the stored minutes instead. SproutVideo and Vimeo organize by channels and collections, and YouTube files them in playlists inside a public channel.
Who keeps heatmap analytics?
Videas includes them, with no plan condition: retention curve, heatmap, the domains playing your videos, countries and devices. Gumlet publishes heatmaps and drop-off points on its paid tiers, which is the honest answer: it is not a feature only Wistia and Videas have. Wistia gates them behind the Business plan, Vidyard measures engagement on its paid plans, Vimeo has a dashboard of its own, and YouTube Studio measures everything on YouTube rather than on your site. SproutVideo stays the thinnest of the six.
Which one integrates with HubSpot natively?
Wistia, on its $329-a-month Business + Signals plan, and Vidyard from its sales plans up. HubSpot also hosts video itself, which is the cheapest attribution there is if you already pay for the Hub, but it caps at 50 hosted videos per account and its tracking, forms and calls to action only work inside HubSpot pages, blog posts and knowledge base articles. With Videas, the hand-off goes through the API and webhooks: your integrator wires plays into your CRM, and nothing depends on a connector the vendor can drop from its catalog.
Which platforms did you leave out, and why?
Loom and the screen recorders, because they exist to film something and share a link, not to host a company’s catalog. Brightcove and the enterprise suites, because they are sold on quote with an annual commitment, nowhere near the budget of a team paying $79 a month. JW Player, which most comparison lists still name, because it merged with Connatix and now trades as JWX, with no published price and a sales conversation to get in. HubSpot’s own video hosting, because it is only an option if you already pay for the Hub, and it stops at 50 videos. Mux, Bunny and api.video, because they are developer building blocks: the back office is yours to write. Cincopa, Vidalytics, Dubb, Hippo Video and muse.ai, because they are small specialists we have not benchmarked, and we would rather name them than pretend the category stops at the six above. And Kaltura and Panopto, because they fit universities and intranets, not a marketing team.
How much does Videas cost?
€0.20 per hour of video stored per month, €0.02 per GB delivered with 1 TB free every month, and €10 a month per channel. No subscription, no seats to buy, no tiers: you pay for what you use, drawn from a prepaid credit wallet. Signing up is free, with €5 in credits on signup and every month after.
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